Virtual reality
Immersive VR environments where people learn by doing. Train without risk, sell what cannot be seen, bring a brand to life: VR turns attention into memory.
Virtual reality:
what is it?
Virtual reality places the user in a fully simulated 3D environment, explored through an immersive headset. Cut off from the real world, they look around, move and handle objects as if they were there. It is the most powerful medium for learning by doing: no risk, no equipment constraints and unmatched retention.
What sets VR apart from a video or a lesson is presence. The user does not watch a situation, they live it. Their brain reacts as it would to the real thing: gestures, spaces and emotions stay in the memory far longer than with passive content.
That strength has a downside: a poorly designed VR experience is tiring or disorienting. Success depends on the scenario and on comfort, both worked out well before any 3D. A good VR project starts with a simple question: what should people feel, and be able to do, when they take the headset off?
How it works
Script the experience
We define the objective, the user's journey and the key moments to recreate, before any 3D production starts.
Build the 3D environment
We model the places, objects and interactions, finding the right balance between realism and smooth performance.
Integrate and test in the headset
The experience is assembled, then tested in the headset with real users to check comfort and understanding.
Deploy and support
Installation on the headsets, training for facilitators and follow-up of sessions on site.
What we actually deliver.
When should you use it?
- Train people in a technical task or a safety procedure
- Visit a place that is out of reach or not yet built
- Present a product at full scale in a virtual showroom
- Bring an artwork or a story to life in a museum
What we produce
- Training & hands-on skills
- Immersive museography
- Showroom & sales
Every project is scoped with your teams, built in short cycles and overseen by a dedicated project manager, from design thinking to deployment.
Plateau 3D, the interactive mixed reality model.
A place, an industrial site or a monument appears on a table. Participants walk around it, open points of interest and explore together, headset on, without losing sight of the room.
Other areas of expertise